BookingSuite Website
For the launch of suite.booking.com in 2016, I worked with a UX designer and a contract developer to build the site from the ground up. I was involved in all aspects of the site design, from the initial concept to creating pixel-perfect mockups and taking photographs to use on the site. I supervised the web developer and project-managed the build, as well as presented prototype designs to key stakeholders at Booking.com.
When the site was launched, it was available in seven languages. This presented a unique challenge when designing layouts. We knew that some languages, such as German, had much longer text blocks than the English version. Our solution was to use a clean layout and images with plenty of white space that could adjust to larger text blocks. We chose product images with minimal text to aid comprehension by non-English speakers.
Tools Used: Photoshop, Illustrator, balsamiq
Marketing Materials
Along with our copywriter, I designed ads (print and web), email templates, ebooks, white papers, infographics, and more.