buuteeq Brand Book
As Marketing Designer at buuteeq, my first project was putting together a comprehensive brand manual. Taking the existing buuteeq brand assets (logo, colors, and typefaces), I created the book in its entirety. I started by meeting with the Creative Director, Founder, and Marketing Manager to glean from them what the buuteeq brand should embody. I used these findings to put together the imagery and voice sections (with some writing help from our copywriter). When creating the typography and color sections, I laid out usage guides to be used by contractors and team members in our international offices.
Marketing Materials
Along with our copywriter, I designed ads (print and web), email templates, ebooks, white papers, infographics, and more. I also worked on buuteeq’s marketing website designing graphics, landing pages, and iconography.
